Stores offer discounts for town's Silver Savers
OLDER residents are being offered discounts at stores in Newton Abbot's Market Walk.
Anyone over the age of 60 can benefit from the new initiative called Silver Savers.
Launching tomorrow, the older generation will get discounts at stores in Market Walk every Friday throughout the year until November.
Former Newton Abbot mayor Diana Nicholls is backing the campaign and has been appointed as the first ambassador for older people at Market Walk shopping centre.
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She is encouraging older people to get out and about and take advantage of the discounts.
"This is a great initiative especially for people who live on a pension," she said.
"It is also an incentive for people to get out and about, grab some lunch or a coffee or even pamper themselves and buy something special."
Market Walk is hoping pensioners will feel less of the pinch with Sliver Savers Fridays.
Roger Smith, Market Walk centre manager, said: "Newton Abbot has a large population of over-55s and we felt launching Silver Savers would be a great way to provide local shoppers with something extra."
Discounts include a Friday carvery for £5.75 at Fuchsia restaurant , a free jewellery cleaning service at H Samuel, 10 per cent off goods at The Body Shop, Mr Biscuits and Shaul's Bakery, and £25 for a cut and finish at Minx hairdressers.
Devon County Council bus pass holders will also get free travel on Country Bus.
At supermarket Iceland, shoppers can register in store for bonus card to win prizes, savings and free delivery.
To take advantage, go along to participating stores and take ID which shows your age.